Fertility hypnotherapy and psychological support for the part nobody prepares you for.

For the stress, uncertainty, and emotional load of trying to conceive

When fertility takes up too much space

If you’re here, you’re probably doing a lot already. Tracking. Researching, scrolling. Holding it together for everyone else. And quietly wondering why this feels so heavy. Fertility doesn’t just live in clinic appointments and test results. It sits in your nervous system, your sleep, your focus, and that constant background noise of waiting and not knowing. This work supports you through that, without asking you to be positive, brave, or endlessly patient.

Wherever you are with fertility, support shouldn’t feel like another thing you’re failing at.

People come to me at different points:

  • early on, when it’s starting to take over
  • months or years in (decades sometimes)
  • including unexplained or secondary infertility
  • during IVF or other treatment
  • after loss
  • when you’re deciding what to do next

This is for people who want help with the strain of fertility without being pushed to optimise, fix, or override their body.

Support for fertility stress and overwhelm

Fertility stress isn’t just emotional. It’s physiological. The vigilance, the tracking, the hope and disappointment, the feeling your life is on hold. Over time, that strain can show up as:
  • anxiety or low mood
  • poor sleep
  • irritability
  • during IVF or other treatment
  • after loss
  • when you’re deciding what to do next
That doesn’t mean you’re doing it wrong. It means your system has been under pressure for too long. This work offers structured, hypnotherapy-based support to reduce the load and give you a steadier place to stand.

How hypnotherapy supports you during fertility

This isn’t just relaxation. Sessions are practical and paced. They may include guided breath-based techniques to help the body settle and support the hypnotherapy work.

We work on things like:

  • reducing the constant fertility-related mental noise 
  • helping your stress response switch off instead of staying on all day
  • improving sleep, focus, and emotional steadiness during treatment or waiting
  • easing tension, self-blame, and that “why can’t I cope like everyone else” loop
  • helping you feel more grounded in your body again

The goal isn’t to make fertility easy. It’s to make you less overwhelmed by it

Who I am

alt='Sarah Jons, Fertility Hypnotherapist'

I’m Sarah. I work with people trying to conceive who are finding the emotional side harder than they expected.  I use hypnotherapy and mind–body work to support nervous system regulation and reduce the mental load that builds during fertility, treatment, loss, and uncertainty.

I work in a structured, intervention-based way. I don’t offer counselling or psychotherapy.  Some people work with me alongside medical treatment. Others come when fertility has started to dominate their headspace and day-to-day life.  

I’ve worked in women’s wellbeing for over a decade, and I also bring personal experience of baby loss and fertility struggles. I know how isolating this can feel, even when you’re surrounded by advice.  This isn’t about self-care checklists or forcing optimism. It’s steady, practical support when fertility becomes emotionally demanding.

Training and professional qualifications

DipCHyp · NLPMP · HPD · PgDip · CertTBr

What research suggests

Fertility challenges are linked with higher levels of stress, anxiety, low mood, and emotional exhaustion, especially when uncertainty and treatment stretch on.

Research in reproductive health and psychology suggests:

chronic stress can affect sleep, mood, concentration, and how we cope 

psychological support during fertility treatment can improve emotional wellbeing and coping

mind–body approaches (including hypnotherapy in medical settings) have been studied for reducing anxiety and supporting regulation

There’s no psychological intervention that guarantees pregnancy. I’m clear about that.

This work is about resilience and nervous system support, so the process feels steadier and less overwhelming.

Common questions

No. And anyone who does should make you cautious. Fertility outcomes are complex and unpredictable. This work doesn’t promise pregnancy. Its focus is on helping you cope better with the stress, uncertainty, and emotional impact of trying to conceive.

That’s completely understandable. Fertility can become expensive very quickly, financially as well as emotionally.  This work isn’t positioned as a replacement for medical care or treatment.

It’s an additional form of psychological support for people who feel worn down by the process and want help coping more steadily with what they’re carrying. Some people work with me for a short time; others space sessions out. There’s no expectation of long-term commitment.

No. This work isn’t about age, fertility potential, or “optimising” outcomes. People come at different stages of life and fertility, often because the uncertainty, pressure, or waiting has started to take a toll. Hypnotherapy can be helpful at any age when stress and emotional strain are affecting how you feel and function.

You don’t need to wait for certainty. Some people choose to work with me during periods of waiting because that’s often when anxiety and mental load peak. Sessions are always adapted to where you are, and nothing in this work interferes with medical care or testing.

I don’t offer counselling or psychotherapy. My work is hypnotherapy-based and intervention-focused, with an emphasis on nervous system regulation and reducing ongoing stress patterns. While we will talk, the focus isn’t on open-ended exploration — it’s on helping your system settle and supporting you to cope more steadily.

That’s a reasonable question. Hypnotherapy and mind–body approaches have been studied in medical and fertility settings primarily for their effects on stress, anxiety, and emotional regulation. This work isn’t about belief, spirituality, or forcing positivity. It’s about working with how the nervous system responds under prolonged stress. You don’t need to believe anything in advance for it to be useful.

Sessions are structured and time-limited. There’s no homework you have to do, and no expectation that this becomes another thing to manage. Some people work with me for a small number of sessions; others space sessions out. The pace is agreed together.

Some people choose to continue working with me during pregnancy, particularly if anxiety or fear remains high after fertility difficulties or loss. Others choose to stop. There’s no expectation either way.

You don’t need your partner’s permission to seek support. That said, many people find it helpful to frame this work as support for coping and mental load, rather than as something aimed at “fixing” fertility. I’m also happy to answer practical questions if that would help you explain it.

If you’d like to follow my current writing on fertility, waiting, and the mental load of trying to conceive, you can find it on Substack: The Blunt Sage. I also write about panic, compulsive habits, midlife, grief, and the weird things bodies do when the subconscious is running the show.

Logo of Transformational Breath in Black and White
The Big Breath Company Icon
uest Cognitive Hypnotherapy Practitioners Association Logo Black and White